84. Letting Go of "Shoulds" and Embracing Your Magnetic Role in Business
Apr 01, 2025
This episode is deeply personal, wildly clarifying, and something I know so many of us need to hear.
Because if you're anything like me, a visionary, a heart-centered entrepreneur, someone with big dreams and an even bigger mission, then you've probably been caught in the spiral of shoulds.
You should show up more like her.
You should launch it like this.
You should tone that part of yourself down.
You should be more spiritual. Or more strategic. Or more something else.
But what if the very things you’ve been told to tone down… are your actual superpowers?
In this episode, I take you behind the scenes of my own process of letting go of the “shoulds” and reclaiming what I know to be true about myself, through the lens of Human Design, spirituality, and strategy. We talk about how to come back home to yourself and how understanding your design unlocks your unique magnetism in business.
Inside This Episode:
- Why “letting go of the shoulds” is more than just a mindset, it’s an energetic shift
- What happened when I tried to “should” myself into someone else’s model of success
- The profound difference it makes to align with your Human Design, not override it
- My own journey of integrating the strategic and the spiritual, the masculine and the feminine, the logical and the intuitive
- How I help entrepreneurs step into their magnetic role, not just to grow their business, but to do it in a way that feels true to them
This episode is for you if…
- You’ve been spinning in self-doubt or overthinking every next move in business
- You feel pressure to be something you’re not—sexier, louder, more chill, less emotional
- You crave success that’s sustainable and soul-aligned
- You want to build your business from a place of clarity, not comparison
Your Magnetic Role Is Waiting
You weren’t meant to blend in. You were built to lead differently.
Whether you’re a generator here to respond with power, a manifester here to initiate, a projector here to guide, or a reflector here to reflect and amplify—your design holds the key to your most aligned, joyful, and prosperous path.
And if you’re ready to explore that on a deeper level, I’ve opened a few extra spots this month for Human Design for Business Readings. These aren’t your average chart readings we go deep into how your energy works in business, how to position your offers, and how to magnetize the right people to you.
Let this episode be your permission slip to stop trying to fit the mold and start building your business your way, on purpose, in alignment, and with full belief in who you came here to be.
Resources:
Join the UPCOMING webinar training on April 1-3
https://www.spiritualbusinessincubator.com/liberated-training
Learn more about your Human Design with the 64 Gates Library
https://www.spiritualbusinessincubator.com/hdlibrary
Get your personalized Entrepreneur by Design HD Report:
https://www.spiritualbusinessincubator.com/business-report
Schedule a Human Design for Business Reading:
https://www.spiritualbusinessincubator.com/hdreading
Interactive Human Design Chart:
https://www.spiritualbusinessincubator.com/hdchart
Instagram: @iamannanichols (https://www.instagram.com/iamannanichols)
Design Your Aligned Business PDF Guide: